"Programmable networks will include location aware services that will allow users to choose a variety of 'context aware' call processing options depending on where they are and who they are with. For example, a cell phone that 'knows' your location could be programmed to invoke an answering message service automatically whenever you are in a conference room or in your supervisor's presence. Context aware, programmable cell phone or PDA networks also may help users with functional tasks like finding the nearest bank or restaurant. Within organizations, these capabilities might be used to contact people by their role and location (e.g., call the cardiologist nearest to the emergency room)."
More simply -- recognize when I walk into church and turn off the ringer automatically.
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